Jonestown massacre
The Andy Warhol DiariesIn The Andy Warhol Diaries, the Jonestown massacre appears not as a fully reconstructed history but as breaking news that unsettles the ordinary diary record. Warhol notes reports of mass deaths in Guyana, the reported use of cyanide-laced grape-flavored Kool-Aid, and the continuing discovery of bodies over Thanksgiving; his questions about what had been known, and when, leave the episode marked by uncertainty as well as shock.
The first reports
On November 22, 1978, Warhol wrote that the major news of the preceding two days was the mass suicide in Guyana of a cult led by Jim Jones. His entry relayed a reported logistical and financial consequence: the U.S. government was spending $8 million to remove the bodies and bring them back. It also recorded the account that cyanide had been put in grape-flavored Kool-Aid. These details reach the reader as news Warhol has encountered, not as an independently verified investigation; the diary preserves the compressed, provisional form in which a large-scale tragedy first arrived in his daily life.
A grim joke about fame
Warhol’s response turns abruptly from the dead to the machinery of celebrity. He imagined that if Campbell’s Soup had been used instead of Kool-Aid, he would have become famous and been questioned on every news show. The joke draws on his public association with Campbell’s Soup imagery, but its setting makes that association jarring: a mass death becomes, in the same breath, a hypothetical route to television exposure. His final observation that Kool-Aid had always been a hippie thing keeps the entry in the register of contemporary social shorthand, even as the news resists being reduced to a passing cultural reference.
Thanksgiving and unanswered questions
The reports continued into Thanksgiving. Warhol watched the parade on television, went to work, and had dinner at Halston’s; amid the holiday, he noted that more and more bodies were still being found in Guyana. He questioned why the public had not heard about the people earlier and suggested that officials must have known there were 900. The diary records this as suspicion and interrogation, not as proof of a deliberate cover-up or a confirmed final count. Its movement from the first startling report to the continuing discovery of bodies makes the incompleteness of the news itself part of the account: the number seemed to grow while the explanation remained unresolved.